Description:
Dorna is a mobile application that provides a digital library for children and young adults between the ages of 1 to 14. The app offers a vast collection of illustrated and audio books categorized by age range and topic. Dorna is not only a library but also an educational platform that offers English language lessons, science, and religious education in an entertaining and interactive format.
To use the app, users must register through the sign-up form and complete the verification process using their mobile number. The membership fee for the service is 400 Iranian Tomans per day, charged to the user’s mobile phone bill. Once registered, the user can access the library and enjoy reading, listening to audio books, and playing interactive educational games.
Features:
- Over 100 illustrated books
- Over 50 audio books
- Categorization of books by age range and topic
- English language, science, and religious education lessons
- Interactive educational games
- Competitions with thousands of other users in the Dorna club
- Ability to purchase books without the need for bank cards
- Ability to add books to favorites
Challenges:
As a product manager of Dorna, some challenges that could be faced include:
- Developing and maintaining a vast and diverse collection of books and educational content to keep users engaged and interested.
- Ensuring the quality of the educational material offered on the app and working with experts to create and update the content.
- Building a robust and secure payment system to handle the daily membership fee charged to the user’s mobile phone bill.
- Implementing effective user acquisition and retention strategies to attract and retain users.
- Ensuring that the app remains accessible and user-friendly for children and young adults between the ages of 1 to 14, with appropriate content and design.
